Other Specialists

Book Marketing Professionals

Book marketing professionals handle ads, funnels, audience building, and long-term marketing strategy.

When to hire: Marketing professionals can be hired at any stage — pre-launch, at launch, or long after publication for long-tail sales. Some work retainer, some project-based.

How this differs from related services

  • vs. Publicists: Marketers do paid promotion and audience-building. Publicists do earned media. Different disciplines — many authors need both. See publicists →
  • vs. Launch / Promotion Specialists: Marketers focus on ongoing promotion strategy. Launch specialists focus on the launch window specifically. A launch specialist is a marketer with a narrower focus. See launch / promotion specialists →

Find Book Marketing Professionals

9 listed. Open full directory with filters →

book_marketer

Bryan Cohen

Rate: Varies

Bryan Cohen is a bestselling author and co-host of the Bestseller Experiment podcast who is best known for his Amazon Ads Profit Challenge, a free community-based training that has helped thousands of authors reduce ad spend while increasing sales. He founded Best Page Forward, a copywriting and ad creative service focused on book descriptions and Amazon ad copy. His specialty is helping authors connect ad creative with reader psychology.

Amazon Ads trainingbook description copywritingad copy writingAmazon Ads Profit Challenge
ThrillerMysteryRomanceFantasyScience Fiction+2 more
book_marketer

David Gaughran

Dublin, Ireland· Remote OK
Rate: Varies

David Gaughran is an Irish author and self-publishing expert widely known for his practical guides on Amazon and BookBub advertising. He has helped tens of thousands of indie authors through his books, blog, and email courses focused on discoverability and platform-building. His specialty is demystifying algorithmic marketing and long-term reader acquisition funnels.

Amazon Ads consultingBookBub Ads strategyemail list buildingnewsletter funnel design
Commercial FictionThrillerRomanceFantasyScience Fiction+4 more
book_marketer

Elisa Rolle

Italy· Remote OK
Rate: Varies

Elisa Rolle is an independent book marketing consultant based in Italy who specializes in audience-building and newsletter strategy for romance and LGBTQ+ fiction authors. She has worked with both indie and traditionally published authors to develop long-term marketing plans that prioritize reader community engagement. Her approach emphasizes organic growth, author brand development, and niche audience targeting.

newsletter strategyaudience-building consultingauthor brand developmentsocial media strategy
RomanceWomen's FictionLiterary FictionContemporary FictionHistorical Fiction
book_marketer

Joanna Penn

London, UK· Remote OK
Rate: Varies

Joanna Penn is a New York Times and USA Today bestselling author and one of the most influential voices in independent publishing through her platform The Creative Penn. She teaches authors about multiple streams of income, Amazon and Facebook Ads, email list building, and building a resilient long-term author business. Her podcast and courses have reached hundreds of thousands of authors worldwide across fiction and nonfiction.

Amazon Ads strategyFacebook Ads educationemail list buildingnewsletter funnel design
ThrillerHorrorFantasySpeculative FictionSelf-Help+4 more
Rate: Varies

Dave Chesson is the founder of Kindlepreneur and the developer of Publisher Rocket, a leading keyword and category research tool used by tens of thousands of authors. He is a widely respected educator on Amazon Ads, KDP keyword optimization, and book metadata strategy. His free and premium training resources help authors at all levels improve their Amazon discoverability and ad ROI.

Amazon Ads trainingkeyword researchKDP category optimizationbook metadata consulting
Commercial FictionRomanceMysteryThrillerFantasy+5 more
book_marketer

Mark Dawson

Wiltshire, UK· Remote OK
Rate: Varies

Mark Dawson is a bestselling thriller author turned marketing educator who founded the Self Publishing Formula podcast and course platform. He is particularly well-known for his flagship Facebook Ads for Authors course, which has trained thousands of indie authors worldwide. His marketing philosophy centers on paid traffic, list-building, and sustainable long-term sales funnels.

Facebook Ads for Authors courseAmazon Ads trainingnewsletter funnel strategyreader magnet creation
ThrillerCrime FictionMysteryCommercial FictionRomance+2 more
book_marketer

Nick Stephenson

Rate: Varies

Nick Stephenson is a USA Today bestselling thriller author and founder of Your First 10,000 Readers, one of the most recognized email list-building programs in the indie publishing world. His marketing focus centers on building sustainable reader audiences through lead magnets, automated email sequences, and organic plus paid traffic strategies. He is particularly influential in helping authors create long-term passive income systems.

email list building strategyreader magnet creationnewsletter funnel automationFacebook Ads training
ThrillerMysteryCrime FictionCommercial FictionRomance+2 more
book_marketer

Penny Sansevieri

San Diego, CA, USA· Remote OK
Rate: Varies

Penny Sansevieri is the CEO and founder of Author Marketing Experts (AME), one of the most established book marketing agencies in the United States. She has worked with hundreds of authors across genres on campaigns that include Amazon advertising, social media strategy, media outreach, and long-term platform building. She is also a faculty member at NYU and the author of multiple books on book marketing.

Amazon Ads managementsocial media strategyauthor platform developmentmedia outreach
Self-HelpBusinessMemoirNarrative NonfictionHealth & Wellness+4 more
book_marketerReedsy

Ricardo Fayet

London, UK· Remote OK
Rate: Varies

Ricardo Fayet is co-founder of Reedsy and author of the widely read 'How to Market a Book' guide, with a particular focus on Amazon Ads strategy, book metadata, and sustainable long-term discoverability. He writes extensively on the Reedsy blog about data-driven author marketing and helps authors understand platform algorithms. His background bridges editorial and marketing, making him adept at positioning books across categories.

Amazon Ads strategybook metadata optimizationauthor marketing educationdiscoverability consulting
Commercial FictionLiterary FictionRomanceMysteryThriller+5 more

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Profiles are sourced from public directories and community submissions. Always verify credentials and rates directly with each professional before hiring.